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- By Severin & Tankard
- Published 01/08/2013
- ISBN 9780205453276
- Format Book
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- By Wolstenholme, Sue
- Published 20/05/2013
- ISBN 9780273750987
- Format Book
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Introduction to Public Relations provides an overview of PR from a global and critical perspective. The philosophy behind this new book is to encourage questioning by throwing in controversial ideas and different approaches; to show that there is more than one way to approach an issue and that some ...
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- By Seiler & Beall
- Published 01/08/2012
- ISBN 9780205488971
- Format Book
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- By Wilcox & Cameron
- Published 20/07/2012
- ISBN 9780205857258
- Format Book
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THINK Currency. THINK Relevancy. THINK Public Relations. The engaging visual design of THINK Public Relations provides an introduction to the field of public relations in an easy-to-read format. Students are introduced to exciting and innovative public relations campaign e...
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- By Wahl
- Published 01/07/2012
- ISBN 9780205741588
- Format Book
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Relating Persuasion to Everyday Life Persuasion in Your Life speaks directly to the student by focusing on actual life experiences–from critically viewing persuasive public campaigns to making business and health care decisions. The book reflects a balance of theory and applicat...
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Pagination