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  • International Marketing VitalSource eBook

    International Marketing VitalSource eBook (5e)

    • By Fletcher
    • Published 23/09/2010
    • ISBN 9781442537484
    • Format eText
    • Stock loading
    Pearson VitalSource Editions – digital books that fit your portable lifestyle The full text is downloaded to your computer. You can: *  Search for key concepts, words and phrases. *  Make highlights and notes as your study.  *  Share your notes with friends. ...

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    $94.99 Add to Cart
  • International Marketing

    International Marketing (5e)

    • By Fletcher
    • Published 14/09/2010
    • ISBN 9781442527720
    • Format Book
    • Stock loading
    International Marketing, 5e is the only text written from a wholly Australasian perspective and covers issues unique to local marketers and managers looking towards the Asia–Pacific region, the European Union, and beyond. It presents a wide range of contemporary issues faced by subsidiarie...

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    $145.99 Add to Cart
  • Global Marketing: A decision-oriented approach

    Global Marketing: A decision-oriented approach (5e)

    • By Hollensen, Svend
    • Published 19/07/2010
    • ISBN 9780273726227
    • Format Book
    • Stock loading
    The globalization of companies is the involvement of customers, producers, suppliers, and other stakeholders in the global marketing process. Global marketing therefore reflects the trend of firms selling products and services across many countries around the world. Drawing on an incomparable breadt...

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    $137.99 Add to Cart

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