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- By Kotler
- Published 12/11/2012
- ISBN 9781442550285
- Format Book
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- By Kotler
- Published 23/10/2012
- ISBN 9781442549425
- Format Book
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The ultimate resource for marketing professionals
Today’s marketers are challenged to create vibrant, interactive communities of consumers who make products and brands a part of their daily lives in a dynamic world.
Marketing, in its 9th Australian edition, continues to be the author...
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- By Panko, Panko*
- Published 16/07/2012
- ISBN 9780133080452
- Format Book
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For undergraduate and graduate business data communications and networking courses.Understand the exciting and complex field of networking. Business Data Networks guides students through the details of networking with its clear writing style, job-ready detail, and focus on the technologies that are ...
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- By Bainbridge
- Published 24/05/2012
- ISBN 9781408283233
- Format Book
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Recognised as a leading textbook in this field, Intellectual Property offers students unrivalled coverage of all aspects of the intellectual property syllabus making it their essential guide through the intricacies of this dynamic subject. Trusted by generations of students and lecturers alike, stud...
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- By Jobber
- Published 30/04/2012
- ISBN 9780273762652
- Format Book
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Over the last twenty years, Selling and Sales Management has proved itself to be the definitive text in this exciting and fast-moving area. This new edition comes fully updated with brand new case studies using working businesses to connect sales theory to the practical implications of selling in a ...
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Pagination