Mastering Public Speaking (9e) : 9780133753837

Mastering Public Speaking (9e)

 
Edition
 
9
ISBN
 
9780133753837
ISBN 10
 
0133753832
Published
 
28/01/2015
Published by
 
Pearson Higher Ed USA
Pages
 
384
Format
 
Available on demand
 
Title type
Book
$222.99
 
 
 
Description

For courses in Public Speaking

 

Help Students Achieve Their Full Potential In Public Speech

Mastering Public Speaking shows students both the hows and the whys of public speaking using an instructional approach that positions the instructor as a “guide on the side” rather than a “sage on the stage.” By challenging students to make the decisions required of public speakers, the text empowers them to take responsibility for their own learning.

 

In its Ninth Edition, Mastering Public Speaking reflects the current twenty-first century realities that have altered our expectations of what a public speech can accomplish, including new media and emerging technologies. At the same time, the authors’ basic instructional approach remains focused on the key ingredients of effective speech, including sensitive audience analysis, adequate research, clear organization, and dynamic delivery.

 

Also available with MyCommunicationLab®

MyCommunicationLab for the Public Speaking course extends learning online, engaging students and improving results. Media resources with assignments bring concepts to life, and offer students opportunities to practice applying what they’ve learned. And MediaShare offers an easy, mobile way for students and instructors to interact and engage with speeches, visual aids, group projects, and other files. Please note: this version of MyCommunicationLab does not include an eText.

 

Students, if interested in purchasing this title with MyCommunicationLab, ask your instructor for the correct package ISBN and Course ID. Instructors, contact your Pearson representative for more information.


Mastering Public Speaking, Ninth Edition is also available via REVEL™, an immersive learning experience designed for the way today's students read, think, and learn. Learn more.

Table of contents

1. An Introduction to Public Speaking

2. The Ethics of Public Speaking

3. Speaking with Confidence

4. Listening

5. Analyzing Your Audience

6. Selecting Your Speech Topic

7. Researching Your Speech Topic

8. Organizing the Body of Your Speech

9. Supporting Your Speech

10. Introducing and Concluding Your Speech

11. Outlining Your Speech

12. Wording Your Speech

13. Delivering Your Speech

14. Using Presentational Aids

15. Speaking to Inform

16. The Strategy of Persuasion

17. Speaking to Persuade

18. Speaking on Special Occasions

Appendix A: Giving and  Receiving Feedback

Appendix B: Using an  Audience Questionnaire

Appendix C: Developing and  Delivering Team Presentations

Appendix D: Sample Speeches

New to this edition
Mastering Public Speaking, Ninth Edition is also available via REVEL™, an immersive learning experience designed for the way today's students read, think, and learn. Learn more.


I. New and Updated Features

Theory Into Practice reinforce the text’s instructional approach and help students to understand and apply communication concepts and strategies to enhance their public speaking competence
    
Using an Audience Questionnaire (Appendix B) has been refined and moved from its previous location in Chapter 5. This new stand-alone topic allows instructors to assign it at the appropriate time in the semester or quarter.
   
Developing Team Presentations (Appendix C) helps students apply what they’ve learned about giving individual speeches to preparing and delivering team presentations.

Learning objectives in each chapter guide students on a clear learning path through the text

II. Content Updates

Chapter 1, “An Introduction to Public Speaking,” focuses more specifically on public speaking. For example, the discussion of “Levels of Communication” has been condensed and placed in Table 1.1. The “Communication Elements Model” has been renamed the “Communication Elements Model of Public Speaking” and is discussed from the perspectives of both public speakers and their listeners.

Chapter 2, “The Ethics of Public Speaking,” contains ethical guidelines that are now applied and illustrated more fully throughout the textbook.

Chapter 3, now titled “Speaking with Confidence,” places greater emphasis on how to manage, rather than control, speaker nervousness.

Chapter 5, “Analyzing Your Audience,” presents Maslow’s hierarchy of needs as a “Theory Into Practice” feature. The discussion of using an audience questionnaire has been refined and placed in the new Appendix B, “Using an Audience Questionnaire.”

Chapter 7, “Researching Your Speech Topic,” contains updated coverage of electronic research sources, databases, and academic search engines. It also introduces students to focus groups and primary, secondary, qualitative, and quantitative research, which are developed more in subsequent chapters.

Chapter 9, “Supporting Your Speech,” enhances our suggestions for orally citing sources in a speech.

Chapter 10, “Introducing and Concluding Your Speech,” revises the three functions of a conclusion. Two “Theory Into Practice” features have been added that annotate a sample speech introduction and conclusion.

Chapter 11, “Outlining Your Speech,” features a new extended example of the stages of outlining by a classroom public speaking student. The new “Theory Into Practice” shows his speaking notes and list of references.

Chapter 12, “Wording Your Speech,” is reorganized and revised to focus student attention on six strategies for using language effectively. Included is a “Theory Into Practice” feature that illustrates how to convert powerless language into powerful language.

Chapter 13, “Delivering Your Speech,” has a new “Speaking with Confidence” and a new “Theory Into Practice,” with a bulleted list of speaking guidelines for impromptu speaking.

Chapter 14, “Using Presentational Aids,” includes a discussion about using Breeze presentations as a type of projected presentational aid.

Chapter 15, “Speaking to Inform,” places greater emphasis on guidelines that are more focused and
specific to informative speaking.

Chapter 16, “The Strategy of Persuasion,” revises and extends the discussion of speaker credibility as a function of speaker competence, trustworthiness, and caring.

Chapter 17, “Speaking to Persuade,” has been renamed and presents a new student speech, which
is annotated to illustrate the steps of Monroe’s motivated sequence.

New Appendix B, “Using an Audience Questionnaire,” has been refined and moved from its previous location in Chapter 5. This new stand-alone topic allows instructors to assign it at the appropriate time in the semester or quarter.

New Appendix C, “Developing Team Presentations,” applies and expands what students have learned about giving individual speeches to preparing and delivering team presentations.

Appendix D, “Sample Speeches,” includes two new student speeches. Also included is a brief discussion of Oprah Winfrey’s eulogy of Rosa Parks.

 

Features & benefits

Help Students Grasp Public Speaking Concepts with In-Chapter Learning Aids

  • Learning Objectives appear at the beginning of each chapter and are additionally highlighted in their related sections to help guide students’ reading and learning.
  • REVISED! Theory Into Practice reinforce the text’s instructional approach and help students to understand and apply communication concepts and strategies to enhance their public speaking competence
  • Key Points reinforce instruction and aid student review by summarizing important material and offering helpful guidelines throughout the public speaking process.
  • Ethical Decisions deepen students’ understanding of the difficult choices speakers and listeners can face through mini cases that ask students to choose between controversial courses of action. Thought-provoking questions follow each scenario, providing springboards for engaging classroom debates.
  • Speaking with Confidence features the stories of real students from public speaking classes throughout the country who explain how this text helped them build their confidence in public speaking, placing greater emphasis on how to manage, rather than control, speaker nervousness.
  • Exploring Online sidebars in each chapter capture the creativity and commitment necessary to master public speaking and direct students to a wealth of useful information.
  • Sample  speeches appear in selected chapters and in Appendix D as models for students to learn from or critique.

Help Students Develop Effective Speech-Writing Skills

  • Researching Your Speech Topic (Chapter 7) contains updated coverage of electronic research sources, databases, and academic search engines.
  • Supporting Your Speech (Chapter 9) offers suggestions for orally citing sources in a speech.
  • Introducing and Concluding Your Speech (Chapter 10) revises the three functions of a conclusion and annotates a sample speech introduction and conclusion.
  • Outlining Your Speech (Chapter 11) features a new extended example of the stages of outlining through a classroom public speaking student and shows his speaking notes and list of references.
  • Wording Your Speech (Chapter 12)  is reorganized and revised to focus student attention on six strategies for using language effectively.

Prepare Students for Public Speaking Success

  • Delivering Your Speech (Chapter 13) contains a bulleted list of speaking guidelines for impromptu speaking.
  • Using Presentational Aids (Chapter 14) includes a discussion about using Breeze presentations as a type of projected presentational aid.
  • Speaking to Inform (Chapter 15) places greater emphasis on guidelines that are more focused and specific to informative speaking.
  • The Strategy of Persuasion (Chapter 16) revises and extends the discussion of speaker credibility as a function of speaker competence, trustworthiness, and caring.
  • Speaking to Persuade (Chapter 17) presents a new student speech, which is annotated to illustrate the steps of Monroe’s motivated sequence.

Equip Students with Additional Learning Tools

  • NEW! Using an Audience Questionnaire (Appendix B) has been refined and moved from its previous location in Chapter 5. This new stand-alone topic allows instructors to assign it at the appropriate time in the semester or quarter.
  • NEW! Developing Team Presentations (Appendix C) helps students apply what they’ve learned about giving individual speeches to preparing and delivering team presentations.
  • Sample Speeches (Appendix D) includes two new student speeches. Also included is a brief discussion of Oprah Winfrey’s eulogy for Rosa Parks.

Also available with MyCommunicationLab®

MyCommunicationLab for the Public Speaking course extends learning online, engaging students and improving results. Media resources with assignments bring concepts to life, and offer students opportunities to practice applying what they’ve learned. Please note: this version of MyCommunicationLab does not include an eText.

 

MyCommunicationLab features:

One simple design for all courses

  • A new design and an upgraded system allow easier start-up and navigation for you and your students. This new, easier-to-use design makes creating and personalizing assignments more intuitive. The robust gradebook enables powerful reporting so you can measure and document your students' learning outcomes. A study plan for students offers a pre-test, individual study recommendations, and post-test to show content mastery.

A comprehensive file upload tool

  • A one-stop media-sharing tool that facilitates interactive learning, MediaShare offers an engaging online environment where students can interact with both peers and instructors. Mobile-friendly and structured like a social network, MediaShare makes it easier than ever for students and instructors to share and comment on speeches, group projects, outlines, and more. Users can upload original content for peer and instructor feedback, or embed YouTube content with just a few clicks. And because comments on student speeches are time-stamped, MediaShare lets students process contextualized feedback quickly and easily, leading to improved communication skills.

An online library of self-assessments for evaluating communication styles

  • PersonalityProfile allows students to evaluate their own communication style. With PersonalityProfile, instructors can show learning and growth over the duration of the course. PersonalityProfile is available with Public Speaking, Introduction to Communication, and Interpersonal Communication courses.

Step-by-step guidance and structure for effective outlines

  • Outline Tool gives students what they need to write effective outlines. Students can download templates, email completed outlines to their instructors, or save outlines for future editing and printing. Outlines can even be printed as notecards! Instructors can choose from a variety of  templates or create their own structure. The Outline Tool is available with Public Speaking and Introduction to Communication courses.

Everything you need to foster better writing, all in one place

  • Writing Space provides everything you need to foster better writing, all in one place. It's a single place to create, track, and grade writing assignments, provide writing resources, and exchange meaningful, personalized feedback with students, quickly and easily. And thanks to integration with Turnitin®, Writing Space can check students’ work for improper citation or plagiarism.

Direct access to MyLab

  • Learning Management System (LMS) Integration lets instructors link any LMS platform to MyLab. Access MyLab assignments, rosters and resources, and synchronize MyLab grades with your LMS gradebook. For students, new direct, single sign-on provides access to all the personalized learning MyLab resources that make studying more efficient and effective.

Mastering Public Speaking, Ninth Edition is also available via REVEL™, an immersive learning experience designed for the way today's students read, think, and learn. Learn more.