Public Speaking Handbook (5e) : 9780133753981

Public Speaking Handbook (5e)

 
Edition
 
5
ISBN
 
9780133753981
ISBN 10
 
0133753980
Published
 
08/01/2015
Published by
 
Pearson Higher Ed USA
Pages
 
512
Format
 
Available on demand
 
Title type
Book
$164.99
 
 
Title type
 
$60.00
 
 
Description

For courses in Public Speaking

An audience-centred approach to public speaking in a student-friendly reference format

Public Speaking Handbook, 5th Edition emphasises the importance of analysing and considering the audience at every point in the speech-making process. Using a student-friendly reference format that facilitates quick and easy access to key information, authors Steven and Susan Beebe present a balance of theory and practice to guide students on how to enhance their public speaking skills. By focusing student attention on the dynamics of diverse audiences, ethics, and communication apprehension, Public Speaking Handbook bridges the gap between the classroom and the real world.

Table of contents
  • PART I: INTRODUCTION
  • 1. Introduction to Public Speaking
  • 2. Speaking with Confidence
  • 3. Presenting Your First Speech
  • 4. Speaking Freely and Ethically
  • PART II: ANALYZING AN AUDIENCE
  • 5. Listening to Speeches
  • 6. Analyzing Your Audience
  • PART III: PREPARING A SPEECH
  • 7. Developing Your Speech
  • 8. Gathering and Using Supporting Material
  • PART IV: CRAFTING A SPEECH
  • 9. Organizing and Outlining Your Speech
  • 10. Introducing Your Speech
  • 11. Concluding Your Speech
  • 12. Using Words Well: Speaker Language and Style
  • PART V: DELIVERING A SPEECH
  • 13. Delivering Your Speech
  • 14. Designing and Using Presentation Aids
  • PART VI: TYPES OF SPEECHES
  • 15. Speaking to Inform
  • 16. Understanding Principles of Persuasive Speaking
  • 17. Using Persuasive Strategies
  • 18. Speaking for Special Occasions and Purposes
  • PART VII: APPENDIXES     
  • A. Speaking in Small Groups
  • B. Speeches for Analysis and Discussion
New to this edition
Public Speaking Handbook, Fifth Edition is also available via REVEL™, an immersive learning experience designed for the way today's students read, think, and learn. Learn more.


I. New and Updated Features

Content that helps students become effective, well-rounded speakers
A new Chapter 3, Presenting Your First Speech, gives students a concise overview of the audience-centered speaking model. This chapter guides students through the speech-making process as they prepare to make their initial speech at the beginning of the course.

Annotated student speeches and speech examples throughout the book, as well as in the revised Appendix B, provide readers with a variety of positive models of effective speeches.

A clear learning path that guides students and fosters comprehension
Learning objectives at the start of each chapter provide students with reading goals for approaching the chapter. The objectives reappear at key points throughout the chapter to help students gauge their progress. An updated study guide at the end each chapter revisits the learning objectives, and leads students to think critically about chapter concepts and related ethical issues.

How To boxes, many of which have been updated for the fifth edition, provide easy reference to key advice for students as they prepare their speeches.

• Updated Quick Check boxes and tables help students check their understanding and monitor progress toward their learning objectives as they read and review for exams.

Also available with MyCommunicationLab®
MyCommunicationLab for the Public Speaking course extends learning online, engaging students and improving results. Media resources with assignments bring concepts to life, and offer students opportunities to practice applying what they’ve learned. And MediaShare offers an easy, mobile way for students and instructors to interact and engage with speeches, visual aids, group projects, and other files. Please note: this version of MyCommunicationLab does not include an eText.
An overhauled design allows easier start-up and navigation for you and your students. This new, easier-to-use system makes creating and personalizing assignments more intuitive. The robust gradebook enables powerful reporting so you can measure and document your students' learning outcomes.

II. Content Updates

1. Introduction to Public Speaking
• New comparison of public speaking with conversation helps build confidence by showing students that speechmaking builds on skills they have already mastered.
• The benefits of public speaking for improving employment opportunities and developing empowering critical-thinking skills are reinforced.
• Expanded summary of the history of public speaking adds discussion of Roman orators and of today’s communication technologies.

2. Speaking with Confidence
• New research and examples help students understand the sources and nature of public-speaking anxiety.
• Updated research reinforces advice for overcoming speaking anxiety and building confidence.

3. Presenting Your First Speech
• This new chapter provides an overview of the audience-centered speaking process, jump-starting the speechmaking process for students who are assigned to present speeches early in the term.
• Advice is provided for effectively delivering speeches via videoconferencing and similar communication technology.
• New sample first speech helps students see how another student speaker successfully applied the concepts discussed in the chapter.

4. Speaking Freely and Ethically
• A revised and updated discussion of free speech helps students understand the evolution of interpretation of the First Amendment.
• New discussion and figure emphasize the global nature of free speech in the era of social media.
• New examples throughout the chapter keep material current and relevant to readers.

5. Listening to Speeches
• The chapter is streamlined by removing the discussion of receiver anxiety as a barrier to listening.
• Updated discussion of listening styles helps students use the strengths and overcome the challenges of their particular listening style.
• Updated research throughout the chapter keeps material current and relevant to readers

6. Analyzing Your Audience
• An updated discussion of sex, gender, and sexual orientation emphasizes the importance of considering variations in listeners’ gender and sexual identities.

7. Developing Your Speech
• Updated lists of potential speech topics can spark students’ own topic brainstorms.
• New examples throughout the chapter keep the material current and relevant to readers.

8. Gathering and Using Supporting Material
• An updated section on evaluating Internet resources adds new discussions of Wikipedia and page domains as it guides students to think critically about information they find on the Internet.
• New examples throughout the chapter model effective incorporation of the different types of supporting material discussed in the chapter.

9. Organizing and Outlining Your Speech
• This chapter combines two previously separate but closely related chapters on organizing and outlining speeches.
• The combined chapter has been streamlined by removing the discussion of delivery outlines, as they are synonymous with speaking notes for many speakers.
• A revised discussion of signposting helps students understand how these organizational clues help communicate their message to listeners.
• The chapter offers information to help students evaluate technological options, such as using a tablet computer to hold speaking notes.
• A new Sample Preparation Outline gives students a complete model of the best practices in organization and outlining.

10. Introducing Your Speech
• New examples of effective introductions from both student and seasoned speakers show students how to implement the techniques described in the chapter.

11. Concluding Your Speech
• New examples of effective conclusions from both student and seasoned speakers show students how to implement the techniques described in the chapter.

12. Using Words Well: Speaker Language and Style
• New table reinforces students’ understanding by providing a visual analysis of memorable word structures John F. Kennedy, Jr. used in his inaugural address.
• New examples clarify discussions of metaphors, inversion, suspension, parallelism, antithesis, and alliteration.

13. Delivering Your Speech
• This chapter provides additional guidance in effective use of eye contact, gestures, and facial expressions when delivering speeches using videoconferencing or similar technology.
• Discussions of using microphones and proper attire have been updated with advice on current trends.

14. Designing and Using Presentation Aids
• Updated information on two-dimensional presentation aids discusses using photographs, drawings, maps, graphs, and charts the “old-fashioned way,” as well as in computer-generated presentation aids.
• The discussion of computer-generated presentation aids has been extended beyond PowerPoint™ to include other popular presentation software.
• New discussions of using video aids and audio aids include references to current storage technology, such as smartphones, that makes it easy for speakers to create their own video or audio aid, as well as an evaluation of cloud storage of presentation aids.

15. Speaking to Inform
• New information on storytelling helps students understand the universal appeal of stories and their use in gaining and maintaining listeners’ attention.
• New examples and updated research throughout the chapter keep material current and relevant to readers.

16. Understanding Principles of Persuasive Speaking
• Expanded discussion and examples clarify and enhance students’ understanding of cognitive dissonance theory.
• Clarifications and examples help students understand theories related to persuasion and how those theories are applied at every step of the audience-centered speaking model to their persuasive speeches.

17. Using Persuasive Strategies
• New section on reasoning by sign expands the repertoire of reasoning techniques students can use in their persuasive speeches.
• Advice for adapting persuasive techniques to culturally diverse audiences has been enhanced by introducing each technique with a reminder of the central role of the audience in public speaking.
• A new Sample Persuasive Speech gives students a complete model of how to use the motivated sequence and other principles of persuasion.

18. Speaking for Special Occasions and Purposes
• New chapter-opening examples reinforce the value of public speaking with dollars-and-cents evidence.
• New examples throughout the chapter demonstrate models of speeches for ceremonial occasions including commencement addresses, keynote addresses, and eulogies, as well as humorous speeches.

Features & benefits
  • Chapter 2, Speaking with Confidence, is devoted entirely to overcoming communication apprehension, which is a common challenge for many speakers. This content has been updated to include the most contemporary research conclusions to help students overcome the anxiety that many people experience when speaking publicly.
  • A new Chapter 3, Presenting Your First Speech, gives students a concise overview of the audience-centered speaking model. This chapter guides students through the speech-making process as they prepare to make their initial speech at the beginning of the course.
  • Chapter 4, Speaking Freely and Ethically, offers reminders, tips, and strategies for making ethical speaking and listening an integral part of human communication. To further emphasise the importance of ethics, the study guides at the end of each chapter include questions to spark discussion about and raise awareness of ethical issues in effective speechmaking.
  • Annotated student speeches and speech examples throughout the book, as well as in the revised Appendix B, provide readers with a variety of positive models of effective speeches.
  • Learning objectives at the start of each chapter provide students with reading goals for approaching the chapter. The objectives reappear at key points throughout the chapter to help students gauge their progress. An updated study guide at the end each chapter revisits the learning objectives, and leads students to think critically about chapter concepts and related ethical issues.
  • How To boxes, many of which have been updated for the fifth edition, provide easy reference to key advice for students as they prepare their speeches.
  • Updated Quick Check boxes and tables help students check their understanding and monitor progress toward their learning objectives as they read and review for exams.

Author biography
Dr. Steven A. Beebe is Regents’ and University Distinguished Professor of Communication Studies at Texas State University. He served as Chair of the Department of Communication Studies for 28 years and as Associate Dean of the College of Fine Arts and Communication for 25 years. Steve is an author or co-author of twelve books (with multiple editions totaling more than 70 books), more than 50 articles and book chapters, as well as over 150 papers and presentations at professional conferences. Steve’s communication books have been used at hundreds of colleges and universities throughout the world, making him one of the top communication textbook authors in the United States. Steve served as President of the National Communication Association (NCA), the largest professional communication association in the world, in 2013.

Susan J. Beebe was an award-winning faculty member in the Department of English at Texas State University from 1988 to her retirement in 2014. As Director of Lower-Division Studies in English for 11 years, she directed the first-year writing and sophomore literature programs and helped to train and mentor hundreds of graduate teaching assistants. Sue’s professional interests and expertise encompass both oral and written communication. She has co-authored with Steven Beebe several communication textbooks used at more than a thousand universities worldwide. In addition, she has published articles, conference papers, and teaching materials in both English and communication studies.
Supplement URL
http://www.pearsonhighered.com/beebe-5e-info/