Quantitative Methods for Business and Management: An Entrepreneurial Perspective eBook : 9780273770619

Quantitative Methods for Business and Management: An Entrepreneurial Perspective eBook

Published by
Pearson United Kingdom
Title type

This engaging introduction shows how quantitative techniques can be used to analyse the internal and external environments in which businesses and organisations operate, with a contemporary focus on business start-up, enterprise and entrepreneurial skills.


Each chapter:


  • Applies a range of quantitative techniques to business decisions at all stages of the product life cycle
  • Focuses upon a particular business sector or sectors, including IT, retail sales, financial services, tourism, biotechnology, pharmaceuticals, leisure, entertainment and other sectors of a modern economy
  • Explores numerous real world applications, providing many opportunities for student interaction with the topic


Quantitative Methods for Business and Management is perfect for any business and management undergraduate taking a first course in quantitative methods or its equivalent. It will also be ideal for those seeking to develop quantitative skills in a range of taught master’s degrees.


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Table of contents
  • Chapter 1 Collecting and presenting data
  • Chapter 2 Making sense of data: Central location and dispersion
  • Chapter 3 Financial decision making: Project appraisal
  • Chapter 4 Regression, correlation and time series
  • Chapter 5 Probability and probability distributions
  • Chapter 6 Sampling and tests of hypotheses
  • Chapter 7 Business modelling: Linear relationships
  • Chapter 8 Business modelling: Non-linear relationships
  • Chapter 9 Project management
  • Appendix 1 Review of basic mathematics
  • Appendix 2 Probabilities for the normal distribution
  • Appendix 3 Cumulative binomial probabilities
  • Appendix 4 Cumulative Poisson probabilities
  • Appendix 5 Student t critical values
  • Appendix 6 x2 critical values
  • Appendix 7 Table of random numbers
  • Index
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