Communicating for Success (Pearson Original Edition) (3e) : 9780655702399

Communicating for Success (Pearson Original Edition) (3e)

Kossen, Chris
Published by
Pearson Custom Books
Available on demand
Title type

It is clearer than ever that a degree alone is not a ticket to a job. Employers want graduates who are ‘job ready’ and the skills they rate most highly are communication-related skills. Jobseekers who are articulate and can demonstrate interpersonal skills, teamwork, leadership, problem solving and conflict resolution skills are highly sought after. Graduates do accumulate these skills in the course of their degree studies, but the strongest job candidates are able to identify and articulate their skills to employers. This is a communication skill in itself and is a major area of focus in this edition of Communicating for Success.

Key aims in this edition are to equip students with:

  • The ability to identify and understand the value and relevance of communication skills to employment and career success
  • The ability to demonstrate to employers the value of communication-related knowledge and skills they have acquired during their studies
  • An understanding of lifelong learning as a high-level employability skill that can enable them to adapt to changing work demands and environment as a way of job proofing themselves for the future.
Table of contents
  • Chapter 1 Why Communication Skills are Important to Success
    Chris Kossen, Eleanor Kiernan, Jill Lawrence
  • Chapter 2 University Culture and Transition Skills
    Jill Lawrence
  • Chapter 3 Academic Writing
    Jill Lawrence
  • Chapter 4 Research and Referencing
    Jill Lawrence
  • Chapter 5 Communication Theory
    Chris Kossen
  • Chapter 6 Perception, Audience Analysis and Task Analysis
    Chris Kossen
  • Chapter 7 Intercultural Communication
    Jill Lawrence
  • Chapter 8 Social Media—Untangling the Web
    Eleanor Kiernan
  • Chapter 9 Oral Communication: Presentation and Interviews
    Eleanor Kiernan
  • Chapter 10 The Power of Nonverbal Communication
    Eleanor Kiernan
  • Chapter 11 Think Smarter: Critical Thinking and Argument
    Eleanor Kiernan
  • Chapter 12 Interpersonal and Professional Communication
    Chris Kossen
  • Chapter 13 Group and Team Communication
    Chris Kossen
  • Chapter 14 Organisational Communication
    Chris Kossen
  • Chapter 15 Communication Barriers
    Chris Kossen
New to this edition

Employability lens: An enhanced focused on employability provides students with long-term implications of communication theory across their entire careers. The entire book is structured around an employability lens, but chapter 12 specifically features content on the subject.

COVID-19 case studies: New case studies on COVID-19 topics are featured in chapter 8 within the context of digital communication and in chapter 10 within the context of nonverbal communication.

New content on social media: References to social media throughout the text have been updated and are discussed in-depth in chapter 8 within the context of digital communication.

Features & benefits

Deepen your understanding: Provides students with more complex information on a topic without disrupting the flow of the main text. Also provides opportunities for students to self-assess with chapter-related questions.

A student’s story: Connects content to real-world scenarios from a student’s perspective.

A lecturer’s story: Connects content to real-world scenarios from a lecturer’s perspective.

Author biography

Chris Kossen PhD is a senior lecturer in Public Relations and Communication at the University of Southern Queensland with 25 years teaching experience.  As a leaning and teaching specialist his current interests include embedding professional and career skills and development of online pedagogies, particularly, micro-learning with a focus on increasing and enhancing student engagement and success.

Eleanor Kiernan is a Senior Lecturer and has been involved in a large core communication source in the School of Humanities and Communication, Faculty of Business, Law, Education and Arts at the University of Southern Queensland. She is interested in all aspects of communication and the application of theory to real personal and professional contexts.

Jill Lawrence is a Professor and Head of School (Humanities and Communication) in the Faculty of Business, Education, Law and Arts (BELA) at the University of Southern Queensland.? Her research interests are the First Year Experience, transition and retention in higher education and cross-cultural communication.

Target audience

Communication pervades our lives at all levels: academic, professional and personal. We can think of communication as anything that involves a transaction of meaning as a result of messages being sent and received between people; these messages can be either intentional or unintentional. Your yawn at the breakfast table may be unintentional, but it communicates a message that you are tired.

Communication is vitally important in every facet of our lives and we spend virtually all of our time communicating. Because it comes very naturally to us, we might assume that we know how to do it and therefore don’t need to spend time learning it. In reality, few of us reach our communication potential and we therefore experience communication difficulties from time to time. We have all had the experience of saying or doing something and then being surprised to find that someone else interprets what we have said or done in a way that we never intended. Communication is a complex process with many opportunities for mistakes and misunderstandings to occur.

This book explores how various kinds of miscommunication occur and draws lessons on how to minimise barriers to communication.