Business Statistics, Global Edition (3e) : 9781292058696

Business Statistics, Global Edition (3e)

Sharpe, Norean R. et al
 
Edition
 
3
ISBN
 
9781292058696
ISBN 10
 
1292058692
Published
 
15/09/2014
Published by
 
Pearson Higher Ed USA
Pages
 
976
Format
 
In stock
 
Title type
Book
$149.99
 
 
Title type
 
$60.00
 
 
Description

For courses in Business Statistics

Business Statistics, 3rd Edition, by Sharpe, De Veaux, and Velleman, narrows the gap between theory and practice–relevant statistical methods empower business students to make effective, data-informed decisions. With their unique blend of teaching, consulting, and entrepreneurial experiences, this dynamic author team brings a modern edge to teaching statistics to business students. Focusing on statistics in the context of real business issues, with an emphasis on analysis and understanding over computation, the text helps students be analytical, prepares them to make better business decisions, and shows them how to effectively communicate results.

This program provides a better teaching and learning experience—for you and your students. Here’s how:

  • Grounded in modern business, this text provides a real-world context for statistical concepts, preparing students to be successful in the business world.
  • Practice and support: Study tools throughout the text prepare students to analyse and interpret data.
  • Integrated technology: Optional coverage helps students use real statistics software
  • NEW! Improved organisation and a streamlined design make the text more accessible than ever.
Table of contents
  • 1. Data and Decisions (E-Commerce)
  • 2. Displaying and Describing Categorical Data (Keen, Inc.)
  • 3. Displaying and Describing Quantitative Data (AIG)
  • 4. Correlation and Linear Regression (Amazon.com)
  • 5. Randomness and Probability (Credit Reports and the Fair Isaacs Corporation)
  • 6. Random Variables and Probability Models (Metropolitan Life Insurance Company)
  • 7. The Normal and other Continuous Distributions (The NYSE)
  • 8. Surveys and Sampling (Roper Polls)
  • 9. Sampling Distributions and Confidence Intervals for Proportions (Marketing Credit Cards: The MBNA Story)
  • 10. Testing Hypotheses about Proportions (Dow Jones Industrial Average)
  • 11. Confidence Intervals and Hypothesis Tests for Means (Guinness & Co.)
  • 12. More About Tests and Intervals (Traveler’s Insurance)
  • 13. Comparing Two Means (Visa Global Organization)
  • 14. Inference for Counts: Chi-Square Tests (SAC Capital)
  • 15. Inference for Regression (Nambé Mills)
  • 16. Understanding Residuals (Kellogg’s)
  • 17. Multiple Regression (Zillow.com)
  • 18. Building Multiple Regression Models (Bolliger and Mabillard)
  • 19. Time Series Analysis (Whole Food Market)
  • 20. Design and Analysis of Experiments and Observational Studies (Capital One)
  • 21. Quality Control (Sony)
  • 22. Nonparametric Methods (i4cp)
  • 23. Decision Making and Risk (Data Description, Inc.)
  • 24. Introduction to Data Mining (Paralyzed Veterans of America)
  • Appendices
New to this edition

New and Updated in the Text

  • Increased focus on core material. Discussions have been tightened to get students into the material as quickly as possible, focusing increasingly n the central ideas and core material.
  • Updated examples reflect the changing world and the marked changes in the U.S. and world economies.
  • NEW! More than half of the Ethics in Action features are updated. Ethically and statistically sound alternative approaches and a link to the American Statistical Association’s Ethical Guidelines are now presented in the Instructor's Solutions Manual, making the Ethics features suitable for assignment or class discussion.
  • Enhanced Technology Help with expanded Excel® 2013 coverage. We've updated Technology Help and added detailed instructions for Excel 2013 to almost every chapter. Increased coverage of Excel includes screenshots and, in Technology Help sections, guidance for using Excel 2010 to demonstrate how to use Excel to perform statistical analysis.
  • Improved organization and a streamlined design make the text more accessible than ever. While retaining the text’s successful “data first” presentation of topics, the authors have improved the way the book is organized.
    • Chapters 1—4 are streamlined to cover collecting, displaying, summarizing, and understanding data in four chapters, giving students a solid foundation to launch their study of probability and statistics.
    • Chapters 5—9 introduce students to randomness and probability, and then apply these new concepts to sampling as a gateway to the core material on statistical inference. Discussion of probability tees and Bayes’ rule is now in these chapters.
    • Chapters 10—14 cover inference for both proportions and means.
    • Chapters 15—19 cover regression-based models for decision making.
    • Chapters 20—25 discuss special topics that can be selected according to the needs of the course and the instructor’s preferences.

 


Features & benefits
  • Grounded in modern business, this text provides a real-world context for statistical concepts, preparing students to be successful in the business world.
    • The authors’ unique blend of teaching, consulting, and entrepreneurial experiences, along with the casual writing style, which is often infused with humor, add to the text’s appeal to today’s students.
      • NEW! Increased focus on core material. Discussions have been tightened to get students into the material as quickly as possible, focusing increasingly n the central ideas and core material.
    • Real data in hundreds of examples, exercises, and applications tie the concepts to the way statistics is used to make better business decisions.
      • Motivating chapter opening vignettes: scenarios using real data to present a statistical issue in a managerial setting from a well-known company in such areas as marketing, finance, and economics
      • Brief Cases at the end of each chapter–using real data and asking students to investigate a question or make a business decision.
      • Case Studies at the end of each part–more in-depth than the brief Cases
      • NEW! Updated examples reflect the changing world and the marked changes in the U.S. and world economies.
    • The emphasis on better statistical thinking trains students to apply statistics correctly.
      • A focus on checking assumptions and conditions when using statistical procedures is emphasised throughout the text and the examples.
      • Ethics in Action vignettes illustrate the judgment needed in statistical analysis. Questions are included for study and reflection.
      • What Can Go Wrong? sections prepare students with the tools they need to detect common statistical errors and offer practice in debunking misuses of statistics.
  • Practice and support: Study tools throughout the text prepare students to analyse and interpret data.
    • Plan/Do/Report Guided Examples provide a model to help students approach and solve any business statistics problem. Reports are frequently presented in the form of a business memo, helping students become familiar with framing and communicating results in a business setting.
    • Helpful Margin Notes include By Hand boxes break apart the calculation of some of the simpler formulas, Notation Alerts thatcall out special notations, and Math Boxes present the mathematical underpinnings of the statistical methods and concepts.
    • Just Checking questions ask students to stop and think about what they’ve just read. These questions involve little to no calculation, and answers are provided at the end of the chapter so students can check their work.
    • What Have We Learned? chapter summaries provide an overview of the chapter’s concepts through annotated learning objectives and a list of boldface (new) terms and their definitions.
    • Exercises are included within each chapter and progress in difficulty and complexity. 
  • Integrated technology: Optional coverage helps students use real statistics software
    • NEW! Enhanced Technology Help with expanded Excel® 2013 coverage. We've updated Technology Help and added detailed instructions for Excel 2013 to almost every chapter. Increased coverage of Excel includes screenshots and, in Technology Help sections, guidance for using Excel 2010 to demonstrate how to use Excel to perform statistical analysis.
    • Technology Help sections have been updated to reflect the latest technology releases. Technology Help now includes step-by-step guidance for XLSTAT™ for Pearson, an Excel add-in offered (bundled) with the textbook.
  • NEW! Improved organisation and a streamlined design make the text more accessible than ever. While retaining the text’s successful “data first” presentation of topics, the authors have improved the way the book is organised.
    • Chapters 1—4 are streamlined to cover collecting, displaying, summarising, and understanding data in four chapters, giving students a solid foundation to launch their study of probability and statistics.
    • Chapters 5—9 introduce students to randomness and probability, and then apply these new concepts to sampling as a gateway to the core material on statistical inference. Discussion of probability tees and Bayes’ rule is now in these chapters.
    • Chapters 10—14 cover inference for both proportions and means.
    • Chapters 15—19 cover regression-based models for decision making.
    • Chapters 20—25 discuss special topics that can be selected according to the needs of the course and the instructor’s preferences.