The Idea Generator: 15 clever thinking tools to create winning ideas quickly VitalSource eText : 9781292156033

The Idea Generator: 15 clever thinking tools to create winning ideas quickly VitalSource eText

 
Edition
 
1
ISBN
 
9781292156033
ISBN 10
 
1292156031
Published
 
04/10/2016
Published by
 
Pearson United Kingdom
Pages
 
Format
 
 
Title type
eBook
$29.99
 
 
 
Description

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About the book

ARE YOU USING THE BEST CREATIVE THINKING TOOLS?

Brainstorming is the go-to method for generating ideas and solutions in teams, but it’s been proven to be ineffective for over 50 years. The Idea Generator gives you 15 simple, easy-to-use tools that can be used and reused for a variety of purposes to help you generate ideas quickly and focus on developing only the best ideas.

  • Find a more effective, productive, quicker alternative to brainstorming new ideas.
  • Develop and shape your ideas into winning results on your own – or in a group.
  • Achieve more insightful thinking on strategic opportunities.
  • Quickly find solutions to the business issues that affect you.
  • Utilise the time saved to share your best ideas and produce game-changing solutions in a team workshop.

DON’T GET STUCK IN A BRAINSTORM BRAINDRAIN. USE THE IDEA GENERATOR FOR FAST RESULTS.

Table of contents
Chapter 1: Getting your mind around an issue

Chapter 2: Why today’s thinking is so out-dated

Chapter 3: A new way of business thinking

Chapter 4: The Idea Generator mindset

Chapter 5: Using the tools

Chapter 6: Islands of Opportunity (Thinking tools 1 – 5)

Chapter 7: Divide and Conquer (Thinking tools 6 – 10)

Chapter 8: Boundary Riding (Thinking tools 11 – 15

Chapter 9: Using The Idea Generator in teams

Chapter 10: Unleashing the corporate creativity
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