Advertising & IMC: Principles and Practice, Global Edition MyLab Marketing without eText (11e) : 9781292262116

Advertising & IMC: Principles and Practice, Global Edition MyLab Marketing without eText (11e)

Moriarty,S et al
 
Edition
 
11
ISBN
 
9781292262116
ISBN 10
 
1292262117
Published
 
14/02/2019
Published by
 
Pearson Higher Ed USA
Pages
 
Format
 
 
Title type
Access Code (Digital)
$50.00
 
 
 
Description

Pearson MyLab™ is the world's leading online self-study, homework, tutorial and assessment product designed with a single purpose in mind: to improve the results of all higher education students, one student at a time. This product does not include access to the eText.

Please note: The duration of access to a MyLab is set by your instructor for your specific unit of study. To access the MyLab you need a Course ID from your instructor.

For courses in introductory advertising.

 

Increase the relevancy and effectiveness of marketing communications

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  3. an access code.

After you have registered you are ready to log in to MyLab/Mastering any time.

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You can log into MyLab/Mastering any time after registering:

  1. Go to MyLab/Mastering, and click Sign In.
  2. Enter the login name and password you created during registration.
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