Media Studies in Aotearoa New Zealand 2 (2e) : 9781442516311

Media Studies in Aotearoa New Zealand 2 (2e)

Published by
Pearson New Zealand
Available on demand
Title type

Media Studies in Aotearoa New Zealand 2, edited by Luke Goode and Nabeel Zuberi, is designed for undergraduate students in Media Studies, but also offers insights for people working in the media industries and anyone interested in media and communication in Aotearoa New Zealand.

This book:

  • introduces readers to the international field of Media Studies from the perspectives of Aotearoa New Zealand;
  • anchors the major issues, concepts and approaches in Media Studies in the New Zealand mediascape;
  • demonstrates that Media Studies is an evolving field of research that makes an important contribution to political, economic, social and cultural debate;
  • explains key concepts and methodologies with chapters devoted to media production, textual analysis, media audiences and users, media technologies, and media in everyday life;
  • focuses on specific media in chapters on print and journalism, film and cinema, radio, television, video/computer games, and the web;
  • highlights connections between and across media with chapters on the worlds of advertising, news, sport and music.

This text is a successor volume to Media Studies in Aotearoa/New Zealand (2004), with new chapters written by scholars from universities throughout New Zealand.

Table of contents

Notes on contributors
Introduction: Switching on to Media Studies

1 Producing media: the project, the producer, the vision and the budget
Shuchi Kothari and Sarina Pearson
2 Studying media texts, or how to decode the mythology of underwear
Misha Kavka
3 In search of the audience
Ruth Zanker and Geoff Lealand
4 How many media Students does it take to change a light bulb? Technology and the media
Steve Matthewman
5 Media and everyday life
Annamarie Jagose
6 Print media and journalism
Linda Jean Kenix
7 Studying contemporary cinema
Jo Smith
8 Community and diversity on the air: Radio in New Zealand
Zita Joyce
9 A small market, the Long Tail and the Big OE: New Zealand television in transition
Nick Perry
10 Digital games: Meaningful play
Mark McGuire
11 Pimp my profile: Reading (and writing) the web
Luke Goode
12 Advertising: Through the looking glass
Phoebe Fletcher
13 News: Producing reality
Donald Matheson
14 Sport and media
Tony Schirato
15 Now that’s what I call music
Nabeel Zuberi


Author biography


Luke Goode is a Senior Lecturer in the Department of Film, Television and Media Studies at the University of Auckland. His research interests focus on new media and the public sphere.

Nabeel Zuberi is a Senior Lecturer in the Department of Film, Television and Media Studies at the University of Auckland. He is the author of Sounds English: Transnational Popular Music (2001). His research interests include Indian cinema, South Asian diasporas and media, and British and American popular culture. He co-hosts The Basement on Base 107.3 FM