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  • Essentials of Marketing Research eBook

     
    Title type
    eBook
    $65.00
     
    Essentials of Marketing Research offers a balance of contemporary theory, European case material and software to help students to understand and apply the principles of designing and conducting high quality quantitative and qualitative marketing research and to give them the study skills to confiden... Read more >
     

  • Pearson English Active Readers Level 1: The Golden Seal eBook

     
    Title type
    eBook
    $8.99
     
     One night, away from his family, Eric finds a golden seal. People want to shoot golden seals for their beautiful fur. Eric’s father is one of those men. A stranger arrives in a boat. What does he want? Eric loves the seal. He wants her to live. But what can he do? The full text downloade... Read more >
     

  • Retail Marketing Management: Principles and Practice eBook

     
    Title type
    eBook
    $65.00
     
    Digital Access Code: When you buy an eBook you will receive an email with your unique redemption code code. Simply go to VitalSource Bookshelf to download the FREE Bookshelf software. After installation, enter your redemption code for your eBook. Please note: eBooks are available for download ... Read more >
     

  • The Decision Maker's Playbook eBook

     
    Title type
    eBook
    $25.99
     
    The Decision Maker's Playbook is an easy-to-use, “how-to” toolkit to improve managers' decision making, using visualisations, relevant examples and actionable checklists that cater to its main target group: analytically interested, busy managers and entrepreneurs. The Decision Maker's Pl... Read more >
     

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