Browse by Category

You have selected:  Business Remove Marketing Remove Introduction to Pricing Remove


Refine Products

View as Items 1-3 of 3
Display per page
Sort by
Date published
  • Mastering Services Pricing

    Title type
    The definitive guide on how to price services to deliver profit, fund for product development and meet the needs of the customer/client at a price they are happy to pay.  As traditional manufacturing companies move to service provision, what pricing model should they develop and what buyer... Read more >

  • Negotiating with Backbone VitalSource eText: Eight Sales Strategies to Defend Your Price and Value (2e)

    Title type
    NZ/Pacific customers only
    Digital Access Code. When you buy a VitalSource eText you will receive your unique redemption code and instructions on how to access this product. Please note: VitalSource eTexts are available for download immediately and cannot be returned once purchased. Pearson VitalSource eTexts – digital ... Read more >

  • Negotiating with Backbone: Eight Sales Strategies to Defend Your Price and Value (2e)

    Title type
    Sales professionals now confront an unprecedented threat to their success. Regardless of their size, industry, country, customer type, nature of their relationships, or the value they provide, they’re finding purchasing decisions increasingly constrained by procurement organizations. Where tra... Read more >